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Cosmopolitan: The Big Flirt

By Chuckmonster on Tuesday, 15th January 2013 12:20pm
  » filed under Las Vegas tagged: cosmopolitan   advertising    comments: 5

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VT's resident Internet ferret and Cosmopolitan fetishist sent us this neato link to the story behind "The Big Flirt" which is the name for the amalgam of vintage style street posters which wrapped the front doors and entryways of the property two years ago.

The pieces were created by artist Jeff Brecker of Chicago based design firm Digital Kitchen.

We were tasked by The Cosmopolitan of Las Vegas to drive more traffic through the front doors. Did this mean we installed flashing neon lights and lined the streets with sandwich boards? That’s what old Vegas would do.

What they did was create a few dozen "vintage" style street posters inspired by classic 20th century European advertising. Some great inspired artwork here, definitely worth oogling for a while.






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Comments & Discussion:

 JakeZ posted on Tuesday, 15th January 2013 - 1:49 pm

Pretty awesome.

 MEMO1 posted on Tuesday, 15th January 2013 - 8:39 pm

I always use that entrance, to and from Bellagio, it is just beautiful

 levans posted on Wednesday, 16th January 2013 - 1:00 am

hey those are really cool

 thecosmicjester posted on Thursday, 17th January 2013 - 3:42 pm

I want to buy the poster for The Chandelier.

Oh, who am I kidding, just pack 'em all up and send 'em to me.

 dshapiro posted on Sunday, 20th January 2013 - 3:33 am

all those posters are the monthly artifact that identity gold and platinum cards and up can pick up every month

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