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SLS Las Vegas Joins Hilton HHonors Program

Posted by Chuckmonster on 3 Jun 2014
SLS Las Vegas has joined Hilton Hotels' Hilton HHonors program under a newly launched sub brand called Curio (unrelated to the new gift shop at Cromwell that sells monkey shaped candelabras that are strikingly...

Tagged: sls las vegas   hilton hhonors   comp clubs   marketing   rewards   


Happy Belated Birthday Michael Jordan, We Got You This Post

Posted by middleclassbuzz on 20 Feb 2013
Back in the spring of 2005, I had the pleasure of working a brief stint in the Total Rewards department at the Rio All-Suite Hotel and Casino®. I say pleasure because it truly was; great...

Tagged: truthyness   michael jordan   rio   caesars   harrahs   total rewards   


Total Rewards To Launch Millionairemaker

Posted by Chuckmonster on 11 Dec 2012
Total Rewards, the Trippies nominated customer loyalty program is on the verge of unleashing a new promotion entitled Millionairemaker. With Millionairemaker, Total Rewards intends to.... uh.... make millionaires out of folks by designating events, slot machines,...

Tagged: total rewards   comp club   millionaremaker   


Total Rewards To Change Tier Levels Jan 1

Posted by Chuckmonster on 20 Nov 2012
Not to be outdone in the algorithmic adjustment olympics, our fine feathered Caesars Entertainment have decided to up the level requirements for Total Rewards comp club. Tier level requirements are jumping between 20 and 36% depending...

Tagged: total rewards   caesars entertainment   diamond in a day   comp clubs   


Old News Dept: Jimmy Kimmel Total Rewards Promo

Posted by Chuckmonster on 20 Sep 2012
Way back in March, Total Rewards has rolled out a five minute long video featuring late night comic Jimmy Kimmel pitching Total Rewards to residents of a fictional jail. I can't tell if this is completely...

Tagged: total rewards   advertising   


Typo Makes Total Rewards Cards Collectible

Posted by Chuckmonster on 24 Apr 2012
Get out your Total Rewards card. Flip it over. Is "Horseshoe" spelled "Horeshoe" ??? If so, you are one of the lucky few to possess a totally collectible Total Rewards card. Guard...

Tagged: total rewards   caesars   comp clubs   


Five Things To Do Before Vegas Podcast-A-Palooza Next Saturday!

Posted by Chuckmonster on 22 Oct 2010
Dude, like whoa! Can you believe that that VPP is here already?!! For those who are coming, here is all the information you'll need to get into the show: 1) Quickly do an RSVP so we...

Tagged: podcastapalooza   flamingo   total rewards   


Harrah's: What Exactly Is Total Connect?

Posted by Chuckmonster on 18 Oct 2010
What exactly is Harrah's Total Connect? Initially, the logo above was used in conjunction with a Harrah's Resort Atlantic City iPhone App which has since been yanked from the store: Although it still appears in...

Tagged: harrahs   total rewards   total connect   iphone apps   


Total Rewards Rolling Out Diamond Select and Diamond Signature

Posted by MikeE on 26 Sep 2010
My local - and by "local" I actually mean middle of fucking nowhere - Harrah's Rincon casino sends me monthly snail mail with offers hardly worth their space in the garbage. Every now and then,...

Tagged: total rewards   diamond lounge   diamond level   harrah's rincon   comp clubs   


Wynn Moves Red Card Online

Posted by MikeE on 19 Jul 2010
We've sung the praises of Harrahs' Total Rewards program numerous times. It's not so much for their (lack of) generosity or network of properties, but the total package. Once logged in to the TR...

Tagged: wynn   red card   total rewards   comp clubs   


MGM's M life Comp Club Gets Complicated

Posted by Chuckmonster on 23 Jun 2010
Ladies and gentlemen... welcome to Mlife, the 'so new it hasn't been implemented yet' tiered comp club from MGM Resorts International. Mlife contains a whopping five tiers of player rankings, proving once again that nobody builds...

Tagged: mgm resorts international   mlife   comp clubs   total rewards   boyd gaming   


Welcome to Venetian San Diego!

Posted by MikeE on 9 Jun 2010
Ever been to Barona Valley Ranch Resort and Casino? They're the highest rolling of Californian tribal gaming. Huge limits, helipads, private rooms, phenomenal blackjack rules, and golf. A few years ago, they even experimented...

Tagged: venetian   palazzo   club grazie   barona valley ranch   harrah's   total rewards   


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